Great stories start with better conversations.

Like the one about restoring the identity of an old bakery on Manhattan's Upper East Side, which led to a full scale collaboration driven by a quest for simplicity and purity. This journey opened a door into the heart of a burgeoning local foods movement, which informed and motivated a baker to produce beautiful, delicious, and very honest breads. Now, people all over the world are hearing, seeing and believing this story. We're proud to be part of it.

Visit Orwasher's Bakery the next time you're in New York City, or click here to visit them on the web.